GASP
Partnerships Marketplace (if applicable) Efficiency

Marketplace as % of Revenue

Marketplace as % of Revenue: Marketplace contribution to total revenue.

Formula

Marketplace % = Marketplace revenue / Total revenue × 100

Computable definition

The canonical formula in the GASP formula grammar. The MCP server compiles it to SQL over the datasets listed below.

metric.marketplace_revenue / metric.revenue_gaap

Unit: percent (the formula yields an unscaled ratio)

Data requirements

Grain: Per event, aggregate monthly · Frequency: Monthly · Aggregation: aggregate (month) · Staged: no · Main source: CRM.

Field Dataset Type
channel opportunity string
close_date opportunity date
opportunity_amount opportunity decimal
opportunity_stage opportunity string
period_start financials date
revenue financials decimal
snapshot_date opportunity date
Example SQL (Postgres)
SELECT (CAST(((SELECT COALESCE(SUM(opportunity_amount), 0) FROM opportunity WHERE snapshot_date = :period_end AND ((channel = 'marketplace' AND opportunity_stage = 'closed_won') AND (close_date >= :period_start AND close_date <= :period_end)))) AS DOUBLE PRECISION) / NULLIF(((SELECT COALESCE(SUM(revenue), 0) FROM financials WHERE period_start >= :period_start AND period_start <= :period_end)), 0)) AS marketplace_as_of_revenue

From an agent: with the GASP MCP server, call lookup_metric({ "name": "Marketplace as % of Revenue" }) or generate_query({ "metric": "Marketplace as % of Revenue", "adapter": "<your adapter JSON>" }).

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