Channel Revenue Percentage
Channel Revenue Percentage: Partner-sourced revenue as a percentage of total recognised (GAAP) revenue.
Formula
Channel % = Partner-sourced revenue / Total revenue × 100Computable definition
The canonical formula in the GASP formula grammar. The MCP server compiles it to SQL over the datasets listed below.
metric.partner_sourced_revenue / metric.revenue_gaapUnit: percent (the formula yields an unscaled ratio)
Notes: Total revenue is GAAP recognised revenue.
Data requirements
Grain: Per event, aggregate monthly · Frequency: Monthly · Aggregation: aggregate (month) · Staged: no · Main source: CRM.
| Field | Dataset | Type |
|---|---|---|
close_date | opportunity | date |
opportunity_amount | opportunity | decimal |
opportunity_stage | opportunity | string |
partner_sourced | opportunity | boolean |
period_start | financials | date |
revenue | financials | decimal |
snapshot_date | opportunity | date |
Example SQL (Postgres)
SELECT (CAST(((SELECT COALESCE(SUM(opportunity_amount), 0) FROM opportunity WHERE snapshot_date = :period_end AND ((partner_sourced = TRUE AND opportunity_stage = 'closed_won') AND (close_date >= :period_start AND close_date <= :period_end)))) AS DOUBLE PRECISION) / NULLIF(((SELECT COALESCE(SUM(revenue), 0) FROM financials WHERE period_start >= :period_start AND period_start <= :period_end)), 0)) AS channel_revenue_percentage From an agent: with the GASP MCP server, call
lookup_metric({ "name": "Channel Revenue Percentage" }) or generate_query({ "metric": "Channel Revenue Percentage", "adapter": "<your adapter JSON>" }).
Benchmarks
- Below 10%: Direct-dominant model
- 10-30%: Developing channel
- 30-50%: Balanced model
- Above 50%: Channel-dominant model